The Whimsical World of Zoey

As a determined student of business psychology, I have accomplished the creation of my own brand RuthCarson with success.

Experience HIGHLIGHTER

Ad Creation

What I've learned

x

Marketing Strategy

Trend Analysis

Started My Own Business

07/2023 - Present

Ruthcarson.com

Numbers and Results

20% Increase in Market Awareness
15% Growth in Customer Engagement
10000+ Views on Social Media with 3% Click-through Rate in The First Month

Email Marketing
(Klaviyo)

x

Market to Target Audience

What I've learned

Market Reserch

SEO/Email Marketing Manager Intern

07/2023 - 10/2023

MoonPads

Numbers and Results

12 Email Campaigns
20% Increase Customer Engagement
15% Growth on Website
25% Increase in Social Media Engagement

Patience

Sales Technique

x

What I've learned

Persuation

Business Development Intern

11/2022 - 01/2023

Cogent Integrated Business Solutions.INC

Numbers and Results

Contact 30+ Leads Daily
Contributed to a Substantial Revenue Increase of $5000
400+ Cold Email Reaches with 10% Response Rate

Excel

What I've learned

x

Communication

Leadership

09/2022 - 11/2022

Human Resources Intern

The Social Talks

Numbers and Results

Crafted 24 Linkedin Job Postings
Hired 5 Highly Skilled Candidates
Conducted 30+ interviews

School Involvement

Mentor Collective Student Mentor

• Assisted 10 incoming students transition into their academic journey by providing guidance and sharing knowledge and insights that fostered academic success and personal growth
United Taiwanese Association: Head of Intern / Activity Intern

1. Designed and managed 2 internship programs and initiatives that meet the organization’s talent needs. 2. Planed 3 events for all the Taiwanese in UCSD while estimating and controlling the budgets.
International Student Mentor

Assist 9 new undergraduate students in adapting to the changing surroundings and settling into university life.
Well-Being Peer Educator

Became a catalyst for positive change and well-being by providing peer support, delivering educational programs, offering counseling, and promoting resources to foster mental health and resilience among students and community members.
School Chef

Cook meals for UCSD students while maintaining high-level customer service in a fast-paced environment

Résumé

JULY 2023

Business Development Intern

Crafted and executed 12 impactful email campaigns, bolstering brand recognition and trust among experts and customers while demonstrating attention to detail and innovative thinking
Implemented regular blog uploads and curated quarterly milestone updates, adapting to market trends and enhancing brand visibility
Executed a holistic approach to digital transformation, combining technical enhancements and creative content strategies to maximize brand visibility and engagement

JULY 2023

Started My Own Business: Ruth Carson

• Strategically conducted comprehensive market research to gain deep insights into market dynamics, continuously seeking to enhance and redefine the approach needed to grow business.

• Continuously refined and updated the website to adapt to evolving market trends and customer preferences, sustaining a competitive edge in the dynamic e-commerce landscape.

• Leveraged market insights to implement demand-driven product selection, leading to a curated product inventory that resonated with customers' preferences.

NOV. 2022

Human Resource Intern

• Acquired talents for the company by creating 24 job posts, interviewing, and getting promoted to the leader position

• Regulated over 40 employee data by creating and organizing Google sheets

• Recruited 5 candidates for the company by creating job posts on Linkedin

Business Development Intern

• Generated revenue of $5000

• Contacting 30 or more clients per day via LinkedIn and email to find potential customers

• Creating ironclad relationships with clients by providing business development suggestions

SEP. 2022

Head of Intern

• Designing and managing 2 internship programs and initiatives that meet the organization’s talent needs
• Managing intern-related inquiries, including but not limited to job postings, interviewing, and onboarding

• Developing and implementing onboarding and orientation programs for interns

Well Being Peer Educator

• Passed the NASPA-certified Peer Educator exam and became a certified peer educator

• Tabling at Well-Being presentations, such as counting how much you drink to avoid blackouts by presenting the importance of it to UC San Diego students

• Volunteer at UCSD Well-Being Lounge to promote a healthy and balancing life to UC SD Students by creating a cozy environment for students to relax and setting up distressing activities

JUNE 2022

MAY 2022

Global Ambassador Program Mentor

• Assist 9 new undergraduate international students in adapting to the changing surroundings and settling into university life at UCSD by sending welcome emails every week.

• Provide welcoming support to new undergraduate international and out-of-state students and assist them in developing strong ties within our campus community.

• Demonstrated respect, friendliness, and willingness to help whoever needed it by

answering all the questions regarding college life or academic wise.

JAN. 2022

Housing Dining Hospitality Worker

• Maintain high-level customer service in a fast pace atmosphere to create a satisfying dining experience

• Worked with customers to understand their needs and provide excellent service

• Developed and implemented performance improvement strategies and plans to promote continuous improvement

View Resume